Midem has been very active on the African scene over the past few years, supporting talent at the Cannes event and also organising events inside Africa. They just announced the organisation of Midem Africa, an online free event to bring the business to the world. There is a lot of untapped talent in Africa, and tehre is a new generation of managers and entrepreneurs active in the field. Hopefully, the two can meet June 28-July online. http://cannes-or-bust.com/cannes-events/midem-africa/