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PRIDO is igniting Englands music scene with his electrifying blend of storytelling Afro jazzy anthems! Fusing hip-hop, grime, soul,Jazz and Afrobeats, this singer-songwriter and rapper delivers a musical journey like no other. From intimate gigs to electrifying festival stages, PRIDO's dynamic performances captivate audiences both nationally and internationally. This year alone he has played world renowned festivals i.e The Great Escape, Reading and Leeds Festival and many others. With nationwide airplay on BBC Radio 1, 1xtra and Introducing, as well as recognition from Capital Xtra, Reprezent, Unity, Reform and KISS fm. PRIDO's tracks are making waves across the airwaves. Named as one of Factory International's top sounds to watch for, PRIDO is blazing a trail in the music world with his infectious sounds and magnetic stage presence

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